Blog-to-Lead
Take your blog from boring to conversion-ready without adding more content.
Most SaaS blogs are content graveyards. They’re full of useful info, but few readers turn into leads.
Because to convert, it takes more than writing a good blog post. So often, you write something extremely valuable, only for it to receive a handful of clicks. But upon closer inspection, you realize people aren’t even reading the entire thing, and nobody is clicking any further.
Before you give up, fire all your writers, and loudly announce content marketing is dead, stop and ask yourself, Why is my content failing to convert?
Free Consultation
Content Audit
Research & Content Strategy
SEO Gap Analysis
About you
You’ve done all the work. Researched every last bit of information on various topics and poured your heart and soul into your content.
Maybe you hired exceptional writers who penned evergreen content and thrilling stories that make you forget you’re actually reading about some complicated technology.
And yet, the only recognition your blog has gotten has been…crickets serenading you at sunset.
It happens to the best of us. But that doesn’t mean content marketing is dead. You just need to make a few tweaks to get that informative blog conversion-ready.
So if you:
- Are a small business or solopreneur, and you just don’t have the time or energy to figure it out all on your own.
- Have a team of writers but no content strategist.
- Are a founder or small content team and are not seeing the ROI you want from your published content.
- Are a startup with an underperforming blog.
Or if you’ve ever looked at your all the content you had and thought, “Why is no one seeing how good this is?” or “Why isn’t this convincing anyone to buy?” then let’s chat.
What’s included
So you want a conversion-ready website, and you want us to work together. Perfect!
We’ll start with a quick 30-minute call to set expectations and explore what makes sense: a simple audit, SEO gap analysis, or more. You don’t need to decide now. We’ll figure it out together.
You’ll receive a detailed PDF report, plus a follow-up call to walk through everything.
If you’re a neurodivergent or introverted entrepreneur who’d rather skip the second call, that’s 100% ok. I can send you a quick explanation in writing, or record a short video for you instead.
Content audit of 10–20 key blog posts/case studies/whitepapers
SEO gap analysis to identify high-intent traffic opportunities
CTA and internal link mapping
Lead magnet recommendations (or integration of existing ones)
Add-on 1: Strategic content plan (3–6 months) focused on conversion-ready topics
Add-on 2: light refresh of existing posts for SEO/conversion
About me
I’ve been a writer for as long as I can remember, journaling, writing fan fiction, even passing notes to my family instead of speaking to that. Writing has always felt like the easiest way to connect with others.
I started my career in academia and earned a Ph.D. in computer engineering, but eventually came back to my first love: words.
For the past 9+ years, I’ve written for everyone from small businesses to multinationals, writing blog posts, case studies, whitepapers, and helping shape SEO strategies.
You can read more about me here or check out my portfolio.
Logistics & Pricing
Investment: Starts at €1,000
Add-ons (like content refreshes) are optional and priced separately.
Need to keep costs down? We can simplify the audit to match your budget.
What you get: Full PDF report + 1:1 call to discuss the results
Timeline: 2–3 weeks
Payment plans available, just ask.
Or send me an email at laura (at) lauravegh (dot) com
Include as many details as possible. I will get back to you as soon as possible. I’m only one person, so please allow 5 business days before following up.